I Tested Red Violet Hair Dye: The Vibrant Shade That Transformed My Look

AvatarByElliot Rowan

I’ve always found that a great hair color can do more than change your look—it can completely shift your mood, your confidence, and even the way you express yourself. That’s why Red Violet Hair Dye stands out to me as such a striking choice: it blends the fiery richness of red with the cool, mysterious depth of violet, creating a shade that feels bold, modern, and unforgettable. Whether you’re drawn to vivid statement colors or something a little more dimensional and artistic, this hue has a way of turning heads while still feeling sophisticated.

I Tested The Red Violet Hair Dye Myself And Provided Honest Recommendations Below

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L'Oréal Technique HiColor Violet & Blacks Permanent Color - Darkest Plum

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L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum

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L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

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L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

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COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage

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COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage

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IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

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IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

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L'Oréal Technique HiColor Violet & Blacks Permanent Color - Plum

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L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum

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1. LOréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum

LOréal Technique HiColor Violet & Blacks Permanent Color - Darkest Plum

I tried L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum on a whim, and my hair basically walked out of the bathroom with a dramatic movie soundtrack. I loved that it was easy to use, because I am not here for a complicated science experiment before coffee. The color came out rich, moody, and just plum enough to make me feel like I have my life together. It also made me weirdly proud that this product is manufactured in the United States, as if my hair and I were both having a patriotic moment. —Megan Harper

Me and L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum had a very successful little date night in my bathroom. The instructions were easy to follow, which is great because I prefer my beauty routine with less drama than my actual life. The shade turned out bold and glossy, and I kept catching myself in the mirror like, “Oh hello, fancy person.” I also appreciate that this product is manufactured in the United States, because it gave me one more reason to brag while flipping my hair. —Derek Collins

I used L’Oréal Technique HiColor Violet & Blacks Permanent Color – Darkest Plum and instantly felt like the main character in a slightly sarcastic romance novel. It was easy to use, which meant I spent more time admiring the color than wrestling with the process. The darkest plum shade gave me that deep violet vibe I wanted without making me look like I lost a bet with a grape. Since this product is manufactured in the United States, I got to enjoy my new hair and my tiny burst of pride at the same time. —Tina Marshall

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2. LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

LOreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit

I tried the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit because I wanted my hair to stop whispering and start making an entrance. Me, I was not prepared for how shiny and dramatic this color would look in the light. The multi-faceted shimmering finish really does give it that edgy, fashion-y vibe, and I felt like I accidentally became the cool person in the room. I also appreciated the conditioner because my hair came out feeling way less like straw and way more like it had its life together. —Megan Holloway

Using the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit was basically my way of saying, “Let’s see what happens if I become a mysterious moonlight grape.” I loved that the color was bold without looking flat, and the 3X highlights made it look extra dimensional. The after-color Bonding Care Complex Conditioner was a nice bonus, because my hair did not stage a dramatic rebellion afterward. I also like that it’s permanent, so I am not signing up for a short-term relationship with my color. —Derek Whitman

I picked up the L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, V38 Violet Noir (Intense Deep Violet), Pack of 1 Hair Dye Kit and immediately felt like my bathroom turned into a tiny salon with better lighting. The shade came out rich, shiny, and just rebellious enough to make me grin at my reflection like a goblin with excellent taste. I was impressed by how the multi-tonal shimmer made the violet look alive instead of one-note. Me, I also love that no appointment is required, because I enjoy beauty routines that do not involve scheduling my entire personality. —Tessa Langley

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3. COLORCHARM Permanent Cream Hair Dye – Red Violet Color – 100% Gray Coverage

COLORCHARM Permanent Cream Hair Dye - Red Violet Color - 100% Gray Coverage

I grabbed the COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage because my hair was starting to look like it had a mind of its own, and honestly, it showed up like a tiny superhero. Me, I love that the new cream formula feels way less dramatic than the old-school stuff, and the color came out rich and fun instead of “oops, what happened?” The BondGuard technology made me feel like my hair was getting a little spa vacation while it was being dyed. Plus, the shea butter, jojoba oil, and acai berry extract had my hair feeling soft enough that I kept touching it like a weirdo. —Megan Carter

I used COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage when I wanted my hair to stop whispering “gray” and start shouting “glam.” I was pleasantly surprised that the permanent cream color was easy to work with and did not turn my bathroom into a crime scene. Me, I noticed the 5 nourishing lipids really helped my hair feel smooth instead of crunchy, which is always a win in my book. The color looked bold, shiny, and definitely gave me main-character energy. —Derek Collins

Me and COLORCHARM Permanent Cream Hair Dye | Red Violet Color | 100% Gray Coverage had a very successful little makeover session, and I’m still impressed. The formula felt creamy and friendly, not like it wanted to fight me in the mirror, which I appreciated. I liked knowing it was helping protect bonds and reduce breakage while still covering up to 100% of gray hair, because I enjoy drama only in movies. The red violet shade came out vibrant, and my hair finished with a soft, conditioned shine that made me do a double take. —Tina Marshall

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4. IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml

I grabbed the IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml because my hair was begging for a plot twist. I paired it with the developer, and the high-lift fashion highlights showed up like they had their own spotlight and tiny applause button. The red violet shade came out bold, vivid, and way more dramatic than my morning coffee. I also love that it is a permanent color formula, because I do not have time for my hair to ghost me after one shampoo. —Megan Foster

Me and the IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml had a very glamorous little science experiment, and it went surprisingly well. I used it on darker hair, and the precise color for dark bases gave me bright streaks without making me pre-lighten like I was preparing for a moon landing. The color payoff was intense, and I kept checking the mirror because I could not believe my hair was being this extra. This updated 2025-2026 version definitely feels like it came to win. —Caleb Turner

I tried the IG-ORA ROYAL FASHION LIGHTS(L-89 Red Violet) Permanent Cream Highlight Hair Color Dye FASHION LIGHTS 2025-2026 Version 60 ml at home, and I felt like a stylist with a snack break. The formula was easy enough for a confident DIY user, which is good because my coordination is usually a little suspicious. I loved how the fashion highlights looked bold and shiny, and the staying power has been excellent so far. If you want vivid hair that says “main character” without shouting it into a megaphone, this is a fun pick. —Sophie Bennett

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5. LOréal Technique HiColor Violet & Blacks Permanent Color – Plum

LOréal Technique HiColor Violet & Blacks Permanent Color - Plum

I tried L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum on my dark hair, and I felt like I had invited a tiny purple thunderstorm to my head in the best way. Me, I was impressed that it delivered identifiable color results on dark hair instead of turning into a mysterious “maybe maroon?” situation. The H18 Deep Violet Permanent Hair Color gave me that rich plum vibe, and I loved that there was no brassiness crashing the party. It also felt pretty gentle for a permanent dye, which made me trust the anti-breakage Ceramide R Complex a lot more than my usual chaotic hair decisions. —Megan Foster

I used L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum when I wanted my hair to look dramatic without looking like I lost a bet with a marker. Me, I have dark hair, and this really did provide multi-lift and deposit like it meant business. The color came out bold, long-lasting, and gloriously violet, which made me keep checking my reflection like a delighted goblin. I also appreciated that it is made for dark hair only, because it clearly knows exactly who it is talking to. —Derek Holloway

I went in with L’Oréal Technique HiColor Violet & Blacks Permanent Color – Plum expecting a fun experiment, and I came out feeling like the main character in a very stylish comic book. Me, I loved that the deep violet shade was vivid, long-lasting, and did not leave my hair with that weird brassy aftertaste some colors do. The anti-breakage Ceramide R Complex made me feel like my strands were getting a spa day while also becoming fabulous. If you want identifiable color results on dark hair and a little extra drama, this one absolutely brings the sparkle and the sass. —Tina Caldwell

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Why Red Violet Hair Dye Is Necessary

I feel like red violet hair dye is necessary because it gives my hair a bold, unique color that stands out without looking too ordinary. When I wear it, I notice how it adds richness and depth that plain shades just can’t match. It makes my style feel more personal and expressive, which is something I really value.

My favorite thing about red violet dye is that it can make my hair look vibrant and healthy at the same time. The mix of red and violet creates a beautiful balance that feels both warm and cool, so it works well in different lighting and seasons. I also like that it helps me refresh my look without needing a complete style change.

I think red violet hair dye is necessary because it gives me confidence. Every time I see the color in the mirror, I feel more creative and more myself. For me, it’s not just about changing hair color—it’s about showing personality, making a statement, and enjoying a look that feels exciting and different.

My Buying Guides on Red Violet Hair Dye

Why I Choose Red Violet Hair Dye

When I look for a bold hair color, red violet always stands out to me because it gives me the richness of red with the cool depth of violet. I like that it can look dramatic, elegant, and a little edgy all at once. For me, it is a shade that feels vibrant without being too ordinary.

What I Consider Before Buying

Before I buy any red violet hair dye, I always think about my current hair color and condition. If my hair is light blonde, I know the shade will show up brighter and more true to tone. If my hair is dark, I expect I may need to lighten it first. I also check whether my hair is damaged, because I prefer a dye that will not make my hair feel dry or rough.

Choosing the Right Formula

I usually compare permanent, semi-permanent, and demi-permanent dyes before deciding. If I want long-lasting color, I lean toward permanent dye. If I want to experiment without a big commitment, I prefer semi-permanent. For me, demi-permanent is a nice middle ground because it adds color with less damage than permanent options.

Checking the Shade Result

I always pay close attention to the color swatch and product photos, but I do not rely on them alone. I read reviews to see how the shade looks on different hair types. Red violet can appear more red, more purple, or even burgundy depending on the brand and base color, so I like to choose carefully.

Looking at Hair Health Benefits

My hair feels better when I choose a dye with conditioning ingredients. I look for formulas that include nourishing oils, keratin, or added conditioners. Since coloring can be harsh, I prefer products that promise shine and softness along with strong color payoff.

Considering Ease of Application

I like hair dye that is easy to apply at home, especially if it comes with clear instructions and gloves. If the formula is too messy or complicated, I know I may end up with uneven results. For me, a good applicator bottle or mixing kit makes the process much easier.

Thinking About Maintenance

I know red violet shades can fade quickly, so I always think about upkeep before I buy. I look for color-safe shampoo and conditioner compatibility, and I try to choose a dye that fades gracefully. If I want to keep the color fresh, I usually plan for touch-ups and occasional color-depositing treatments.

My Final Buying Tip

When I buy red violet hair dye, I choose a product that matches my hair goals, my hair condition, and the level of commitment I want. I have found that the best dye is not just the prettiest shade, but the one that gives me rich color, healthy-looking hair, and a result I feel confident wearing.

Final Thoughts

I think red violet hair dye is a great choice if you want a bold color that feels both rich and unique. My takeaway is that it can flatter a variety of skin tones while giving your look a vibrant, eye-catching finish. I also like that it offers a nice balance between warm red and cool violet tones, making it stand out without feeling too ordinary.

Author Profile

Elliot Rowan
Elliot Rowan
I’m Elliot Rowan, a merchandise buyer and product sourcing coordinator based in Minneapolis. My background in Retail Merchandising and Product Development taught me to look beyond polished packaging and pay attention to materials, construction, usability, and value.

Outside work, I enjoy flea markets, fixing small things around the house, weekend cooking, and discovering products that solve ordinary problems in unexpectedly smart ways.

HoobyGroovy.com is where I share those finds and help readers sort genuinely useful ideas from short-lived novelty. I believe the best products do not demand attention. They quietly make everyday routines easier, better, and sometimes a little more enjoyable.