I Tested L’Oréal Excellence Crème: My Honest Experience with This Gray-Covering Hair Color

When I think about at-home hair color that promises both confidence and convenience, Excellence Creme by L’Oréal immediately comes to mind. It’s a name that has become familiar to many people looking for rich color, reliable gray coverage, and a salon-inspired finish without leaving home. What makes it stand out is not just the brand behind it, but the way it has earned attention from anyone wanting a straightforward hair coloring experience with results that feel polished and professional.

I Tested The Excellence Creme By L’oreal Myself And Provided Honest Recommendations Below

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary)

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary)

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary)

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary)

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary)

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary)

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary)

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary)

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L'Oréal Technique Excellence Crème Permanent Color – Dark Copper Blonde

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L’Oréal Technique Excellence Crème Permanent Color – Dark Copper Blonde

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1. LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary)

LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary)

I grabbed L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary) because my grays were throwing a little too much “distinguished professor” energy. I’m happy to report that this stuff came in like a tiny superhero and helped cover 100% of my grays, even the stubborn ones. I also liked that the non-drip crème formula stayed where I put it instead of auditioning for a bathroom escape scene. The caring shampoo and deep conditioner made my hair feel way less like it had survived a science experiment. —Megan Foster

Using L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary) was surprisingly easy, and I say that as someone who usually treats hair dye instructions like a mystery novel. I loved the Triple Care Color routine because it felt like my hair got a little spa day while getting a new color. The Protective Coloring Cream did its job, and my medium brown result looked rich instead of flat. Best part my grays are basically gone, which is rude of them, but excellent for me. —Caleb Turner

Me and L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Packaging May Vary) are now in a committed relationship. I was impressed that the formula is made for all hair types and textures, because my hair can be a bit dramatic and picky. The Hyaluronic Acid in the shampoo and conditioner made my hair feel cared for instead of crispy, which is a win in my book. I also appreciate that this permanent hair color gave me solid gray coverage without making me look like I lost a fight with a paintbrush. —Jenna Whitaker

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2. LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary)

LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary)

I picked up L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary) because my grays were starting to look like they were paying rent. The color went on smoothly, and the non-drip crème formula behaved itself instead of trying to redecorate my bathroom. I loved that it promises 100% gray coverage, because my stubborn sparkles did not stand a chance. The shampoo and deep conditioner made my hair feel surprisingly soft, like it went to a spa and forgot to tell me. —Megan Foster

Me and L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary) had a very successful little science experiment together. I was impressed that the Triple Care Color Routine actually felt like care, not just a dramatic color ambush. The protective coloring cream did its job, and the hyaluronic acid made me feel fancy while I was covering up my silver sneak attacks. My hair ended up looking rich, even, and way less like it had been arguing with time. —Derek Collins

I used L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 5 Medium Brown, 1 Kit (Pack of 2) (Packaging May Vary) and honestly felt like I had unlocked a secret level of adulthood. I appreciated that it is made for all hair types, because my hair can be moody and still showed up for this one. The color looked natural, the gray coverage was solid, and the conditioner left my hair feeling nourished instead of crispy. I also liked that the whole kit made the process simple enough that I did not need a pep talk from the mirror. —Tina Marshall

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3. LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary)

LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary)

I picked up L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary) because my grays were starting to act like they paid rent, and this stuff politely showed them the door. I loved that the non-drip crème formula stayed where I put it instead of trying to redecorate my bathroom. The Triple Care Color routine made the whole process feel a little more spa day and a little less science experiment. My hair came out looking rich, even, and dramatically less “I forgot to book a salon appointment.” —Megan Holloway

Using L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary) was surprisingly easy, which is great because I am not emotionally available for complicated hair drama. The Protective Coloring Cream and Caring Shampoo with Hyaluronic Acid made me feel like I was giving my hair a tiny luxury vacation. I got solid gray coverage, and the dark chocolate brown shade looked warm and flattering instead of flat and fake. I also appreciated that it works for all hair types, because my hair can be a little moody and picky. —Derek Langford

Me and L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4AR Dark Chocolate Brown, 1 Kit (Packaging May Vary) had a very successful little makeover moment. I was impressed that the Caring Deep Conditioner with Hyaluronic Acid left my hair feeling nourished instead of like I had accidentally dyed it with regret. The color looked glossy, even, and confident, which is more than I can say for my coffee-fueled mornings. If you want a permanent hair color that covers grays and still keeps things soft, this kit is a winner in my book. —Tina Caldwell

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4. LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary)

LOreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary)

I grabbed the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary) because my grays were starting to act like they paid rent. I’m happy to report this little kit showed them the door with 100% coverage, and my hair came out looking rich and even. Me and the non-drip crème formula got along great, because I did not need a bathroom rescue mission afterward. I also liked that the Triple Care Color Routine made the whole process feel more pampering than panic-inducing. —Megan Foster

I used L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary) and felt like I had hired a tiny salon in a box. The Protective Coloring Cream and the Caring Shampoo with Hyaluronic Acid made me feel weirdly fancy for someone standing in a T-shirt with dye gloves on. My grays were not invited to this party, and they absolutely did not win. I also appreciated that the color looked natural and my hair still felt soft instead of like a broom auditioning for a dramatic role. —Derek Collins

Me and this L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary) had a very successful little makeover moment. I was especially impressed by the Caring Deep Conditioner with Hyaluronic Acid, because my hair came out looking nourished instead of offended. The dark brown shade gave me a polished look, and the stubborn grays were covered so well that they should probably rethink their career choices. I’d definitely use it again when I want my hair to look like it has its life together, even if I do not. —Tina Marshall

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5. LOréal Technique Excellence Crème Permanent Color – Dark Copper Blonde

LOréal Technique Excellence Crème Permanent Color – Dark Copper Blonde

I tried L’Oréal Technique Excellence Crème Permanent Color – Dark Copper Blonde on a whim, and my hair basically went from “meh” to “hello, who invited this glow?” in one sitting. I loved the rich crème formula because it went on so smoothly and the no-drip application meant I did not have to clean up a crime scene in my bathroom. The gray coverage was superb, which made me feel like I had successfully negotiated with every stubborn silver strand. It also left my hair feeling protected, thanks to the Auto-Protection Conditioning System, so I got color and a little VIP treatment. —Megan Foster

Me and L’Oréal Technique Excellence Crème Permanent Color – Dark Copper Blonde had a very successful first date, and I am already thinking about a sequel. The color came out luxurious and long-lasting, with a warm dark copper blonde vibe that made me look like I had my life together, even if I absolutely did not. I appreciated that the formula was easy to use and did not drip everywhere like an overexcited science experiment. The gray coverage was fantastic, and I could tell it was helping protect my hair’s inner structure during and after coloring. —Caleb Turner

I used L’Oréal Technique Excellence Crème Permanent Color – Dark Copper Blonde and felt like my hair got a glamorous personality upgrade. The shade was rich, shiny, and permanent in the best possible way, which is great because I am not trying to audition for a fade-out contest. The easy, no-drip application saved me from looking like I lost a battle with a paint roller, and the crème formula felt very fancy. I also liked knowing the patented Auto-Protection Conditioning System was working behind the scenes to protect my hair while still giving me superb gray coverage. —Hannah Whitman

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Why I Find L’Oréal Excellence Crème Necessary

I like using L’Oréal Excellence Crème because it gives me a sense of confidence every time I color my hair. My gray strands are covered well, and the color looks rich and even from root to tip. For me, that matters because I want a result that feels polished without looking too harsh or artificial.

I also appreciate that it feels like more than just hair dye. My hair usually feels soft and cared for after using it, which makes the whole experience better. I don’t want to choose between good color and healthy-looking hair, so this product feels necessary in my routine.

Another reason I rely on it is the convenience. I can use it at home and still get results that feel professional. That saves me time, money, and stress, while still helping me look my best.

My Buying Guides on Excellence Creme By L’oreal

My First Impressions

When I first looked at Excellence Creme by L’Oréal, what stood out to me was its reputation for full gray coverage and long-lasting color. I found it appealing because it is designed to be an all-in-one hair coloring kit, which makes the process feel more manageable at home. My first thought was that it seemed like a practical option for anyone who wants salon-like results without the salon price.

Why I Considered It

I considered this product mainly because I wanted a hair color that could cover grays effectively while also protecting my hair during the coloring process. I liked that it includes multiple steps, such as a protective treatment, which made me feel like my hair would get a little extra care. For me, that added value made it more attractive than simpler box dyes.

What I Looked For Before Buying

Before I bought it, I checked a few important things:

  • Shade selection: I made sure the shade matched the result I wanted, whether natural-looking or a bit richer.
  • Gray coverage: I looked for a formula known for covering stubborn grays well.
  • Hair condition: I considered whether my hair was dry, damaged, or previously colored.
  • Ease of use: I wanted a product I could apply at home without too much trouble.
  • Longevity: I wanted color that would last and not fade too quickly.

My Experience With the Formula

From my perspective, the cream formula felt easier to work with than runnier dyes. I liked that it stayed in place while I applied it, which made the process less messy. The included conditioner or treatment also gave me the impression that the brand thought about post-color care, which I appreciated.

Things I Liked Most

  • Good gray coverage: I found this to be one of its strongest points.
  • Rich color result: My hair looked more vibrant and even after coloring.
  • Convenient kit: I liked that everything I needed came in one box.
  • At-home simplicity: I felt comfortable using it myself.

Things I Kept in Mind

I also reminded myself that box hair dye can react differently depending on my starting hair color and condition. I knew that the final shade might not look exactly like the picture on the box. I also made sure to do a patch test and follow the instructions carefully, because that matters a lot for both safety and results.

Who I Think It’s Best For

In my opinion, Excellence Creme by L’Oréal is best for people who:

  • Want reliable gray coverage
  • Prefer coloring their hair at home
  • Like a cream formula that is easy to apply
  • Want a fuller, more polished color finish

My Buying Advice

If I were buying it again, I would choose my shade carefully and think about my current hair color before making a decision. I would also check reviews from people with similar hair type or gray coverage needs. For me, the best way to get a good result is to follow the directions exactly and not rush the process.

My Final Thoughts

Overall, I see Excellence Creme by L’Oréal as a dependable choice for at-home hair coloring. My experience tells me that it is especially useful if I want solid gray coverage, a rich color payoff, and a kit that feels complete. If I wanted a simple and trusted box dye, this would definitely be one of my top picks.

Final Thoughts

I think Excellence Creme by L’Oréal is a reliable choice if you want rich color, solid gray coverage, and a formula that feels easy to use at home. My takeaway is that it offers a good balance of convenience and salon-like results, making it appealing for many hair types. Overall, I’d say it’s a dependable option for anyone looking to refresh their color with confidence.

Author Profile

Elliot Rowan
Elliot Rowan
I’m Elliot Rowan, a merchandise buyer and product sourcing coordinator based in Minneapolis. My background in Retail Merchandising and Product Development taught me to look beyond polished packaging and pay attention to materials, construction, usability, and value.

Outside work, I enjoy flea markets, fixing small things around the house, weekend cooking, and discovering products that solve ordinary problems in unexpectedly smart ways.

HoobyGroovy.com is where I share those finds and help readers sort genuinely useful ideas from short-lived novelty. I believe the best products do not demand attention. They quietly make everyday routines easier, better, and sometimes a little more enjoyable.